Our new look website is now up and a running! Very pleased with the outcome of this one!
Just another logo design by our team.
Search engine marketing is the act of marketing a website to improve its performance and to get noticed in the search engines, such as Google, Yahoo, or MSN.
Two Major Components of Search Engine Marketing
There are two primary forms of SEM:
Paid search marketing – PPC (pay per click) or PPA (pay per action) where ads are placed by the search engine through that engine’s search marketing programs (such as AdWords, in the case of Google, for example) and advertisers pay only when a searcher clicks on a displayed ad (PPC) or clicks on an ad and takes a specific action, such as signing up on a website or purchasing a product (PPA).
SEO (search engine optimization) where techniques are employed in the hopes of improving a website’s search rankings in the natural, or unpaid search results.
SEM is a fairly new, but rapidly growing field. Search engine marketing can be a lucrative career or a profitable home business due to rapidly rising demand for SEM services and a limited, experienced SEM labor pool that employers can use to meet their needs.
You may or may not decide to make search engine marketing part of your marketing and advertising strategy. If you don’t have a Web site for your business and don’t plan to ever have one, you certainly wouldn’t need search engine marketing. However, in today’s business climate, nearly all business are expected to have a website and most do.
Search engine marketing is used as a way to get traffic to your website, which in turn should ideally lead to getting new customers and adding to your home business revenues. Compared to other means of marketing and advertising, search engine marketing can be very cost effective.
Now when we tell our clients that we do SEO we make sure that they know that they get SEM free! Why? Because we can and we don’t think its fair on struggling business’s to be ripped off and have to pay out double for two services that are nearly the same.
Have an awesome weekend and remember
You are what you share
Search Engine Optimization Services
There are a variety of search engine optimization services in which we offer solutions for a variety of ranking issues, and deficiencies. Depending on your goals, and needs one, or a combination, of the below services may be right for your website.
Website SEO Audit
A search engine optimization audit can come in a varying levels of detail and complexity. A simple website audit can be as short as a few pages long, and would address glaring on-page issues such as missing titles, and lack of content. On the other hand other end of the spectrum, a comprehensive website SEO audit will be comprised of dozens of pages (for most larger sites it will be over one hundred pages) and address even the tiniest of website elements which may potentially be detrimental to the ranking-ability of a website.
On-page or on-site search engine optimization refers to SEO techniques which are designed to implement the problems and potential issues that an SEO audit uncovers. On-page SEO addresses a variety of fundamental elements (as they relate to SEO) such as page titles, headings, content and content organization, and internal link structure. As with a website SEO audit, there are basic, as well as comprehensive services when it comes to on-page search engine optimization. At the most basic level, an on-page optimization campaign can be a one-time project which includes recommendations developed through an audit, and the implementation thereof. This type of on-page optimization would generally target the home page and a few other important pages on the website. More comprehensive on-page search engine optimization campaigns will use the findings of a highly detailed website SEO audit, and monitor results to guide ongoing changes to the on-page optimization.
Link Development (Link Building)
Link development is one of the most controversial and often talked (written) about topics of the search engine optimization industry. Since backlinks are the most vital component of any search engine optimization campaign, and at the same time the most time consuming and consequently most expensive (assuming they are good quality links and not just random directory submissions and blog comment spam) part, inevitably, there are many service providers who offer inexpensive link building services in order to attract and impress potential clients. Such schemes include large volumes of directory submissions (e.g., 200 directory submissions per month), worthless blog and forum comment spam (e.g., 100 blog links per month), or article writing and submissions which result in extremely poor quality content published on equally low-quality article directories which contribute in no positive way to ranking improvements. So if someone is quoting you a £500 per month search engine optimization services which includes large volumes of directory submissions, blog posts, articles, blog/forum comments and so on, all you will be doing is throwing your money away. This is not to say that you can’t get link-work for £500 per month; however, it won’t be for a large volume of links.Good quality link development work focuses on quality rather than quantity. A well researched and relevant, good quality link is worth many times more than hundreds of free directory submissions.The fundamentals of link building are, have always been and always will be, based on good quality (i.e., useful, interesting, entertaining, educational) content. Because if there is no good content on your site that people can link to, it will be very difficult to convince them to do so.
We offer the cheapest SEO by far worldwide.
If you know of someone that could do with their website being seen then please don’t hesitate to forward them on to us. We are always here to help.
Why it is important to have an appealing and effective company logo and the elements that go into creating one?
A logo is often the first opportunity a company has to make an impression. It is present on almost every piece of advertising, from business cards and letterhead to promotional coffee mugs. Many small businesses make the mistake of underestimating the importance of a company logo.
The most important thing that a logo says about your company is that you are a real company. All of the big companies have a logo; if you are in business you should have one as well. A lot of smaller companies view a logo as being an expense that they can avoid but this is a mistake. Having a logo tells people that you are serious business and that will make them a lot more comfortable doing business with you. If you are a small business a logo will make you look bigger than you are.
When we design a logo, our graphic designers try to present your company’s values visually. Be prepared to discuss your company’s values, as this will help us develop your logo. Once the designer has a good idea of the image you hope to portray, we will use fonts, color, placement, size, pictures, and design motifs to convey this to your customers.
You need a logo for your business. Really. You need one. You want it to be professional, striking, and memorable. You probably shouldn’t do it yourself. That’s tip #1. You probably don’t need to pay some ad agency five figures to do it, either. That’s tip #2. It does require thought though, and someone that can help you get to the core of what your business is all about, and help you translate that into a memorable mark.
Let us help your business make its stamp in the world.
Advice is free!
Helping your business to stand out of the crowd.
LT Vast Media
Is there any way I can get people to understand that they are being ripped off by other social media companies? Do I have to spell it out?
ALOT of businesses are wasting money on certain social media companies that don’t actually do what they say they do. Some don’t do real SEO (search engine optimisation), some don’t even get the spelling 100% on websites and make sure that they are compatible with every kind of resolution and computerised gadget. Here are a couple of overpriced services:
Intelligent? Hmmmm I don’t see social media coming under intelligent in the dictionary anywhere.
This next one really annoys me:
I’ve never seen or heard so much rubbish in all my life. This is why!
We offer an all in one package, no fancy small print, no catches, no rubbish and no fancy words to confuse things and you just to make a quick buck.
•Klout Score managing
•Submission of websites to servers and webpages
•Submission of websites to search engines
•Search engine optimisation (SEO)
•Press release submissions
(Takes a deep breath)
Ok, if that’s not enough you can have 2 free weeks start up, free photography and no matter when you call us, text or email we will NEVER charge you.
Still angry! Anyone want to help me out? I still don’t understand how these companies get away with it time and time again. PLEASE don’t get scammed! It doesn’t look good for your business.
P.s Still angry!
Are you being scammed and don’t know it? Does your digital social media company actually do search engine optimisation?
‘How will I know?’
The first thing anyone should be able to do is go straight into google and type in the search bar for your business. If your business comes up in the first two pages then it’s all good. If not, then you could possibly be having cash taken from you for nothing!
Think about this: If you type what you search for on google or yahoo and hit enter, you see things that relate to what you have searched for. Do you go scrolling to page 99 before page 1 and 2? Not many people do. If you have ever wondered why some of these websites rank better than the others then you must know that it is because of a powerful web marketing technique called Search Engine Optimization (SEO).
Search engines are not like us humans at all, they read things differently. So if all you do is write in text and don’t tell the search engine what your website is about by using codes then your website will most probably be veering towards that horrid 99 page. I’m not trying to scare you or put you off in any way, I am just trying to explain things a little simpler for those that haven’t got square eyes like me.
“I can understand if you don’t understand, but what I don’t understand is people and companies stating that they do these things for their clients, taking their money and not doing anything!!!!”. Founder Of LT Vast Media
Rest assured we do SEO and we provide visible proof for you to see each month with graphs and charts that you can understand. If you don’t understand anything then we are just a text or call away to explain everything for you a little simpler. We don’t want you to feel bamboozled with all of these words you haven’t heard before. Give us a call if you would like a free consultation, or drop us an email:
I look forward to speaking to you soon!
Have a lovely Sunday Afternoon
LT Vast Media